What’s the difference between an uneventful trip to the orthodontist, and a share-worthy experience? YOU! A fantastic patient experience starts and ends in your chair. Learn more about what really matters most to your patients and leads them to look forward to their next visit. Saving the day and being a hero can be a lot of fun. And who couldn’t use more of that? (Capes optional)
- Recognize what resonates most with patients when they are in your chair.
2. Learn how to have a hero mindset – even in the midst of chaos.
3. Leave understanding the psychology behind what makes people want to share their experiences with their friends.
Having worked with thousands of practices, Brenda Ashwell has first-hand knowledge of marketing and management systems that produce results. She’s been in the orthodontic industry for over twenty-five years working in and with practices around the globe. Her in-depth understanding of marketing, coupled with her roots in technology, have given her keen insight into creating and utilizing automated engagement marketing tools that make connecting and engaging with patients manageable and highly effective.
As the Director of Customer and Product Success and principal of PracticeGenius™, Brenda employs the latest advancements in web-application technology through the Patient Rewards Hub™ the first web-based reward and engagement marketing platform to be introduced within the orthodontic and dental setting.